Lures & Baits
Crankbaits, soft plastics, jigs, spinnerbaits, topwater, and bait rigs that earn a slot in the box. Browse by water type or target species. Top picks right now Start with dependable fishing lu...
PREPAREDNESS ESSENTIALS
Start with these essentials first
START HERE
Start with water purification
Water access is the first layer of any readiness kit. Cover your primary filtration before adding tools, food, or shelter.
-

Waterdrop Gravity Water Filter Straw, Camping Water Filtration System, Water Purifier Survival for Travel, Backpacking and Emergency Preparedness, 1.5 Gal Bag, 5 Stage Filtration, Pack of 1
$93.16
-

Timain 2 Pack 4-Stage Filtration, High Flow Rate Water Filter Straw, Water Purifier Survival for Emergency Kits, Travel, Camping, Hiking, Fishing, Hunting
$26.79
-

SteriPen Adventurer Opti UV Personal Water Purifier for Camping, Backpacking, Emergency Preparedness and Travel Black/Green Small
$129.51
-

Sawyer Squeeze Water Filtration System — Two 32 oz Squeeze Pouches
$99.99
FULL CATALOG
Lures & Baits

Yakima Bait Rooster Tail Inline Spinner

Strike King Rage Bug Soft Bait

Strike King KVD 1.5 Crankbait

9-Foot Fly Fishing Rod and Reel Combo Set with Carry Bag, 10 Flies - Complete Starter Kit

Luhr Jensen Krocodile Spoon – Sardine 1oz

Owner Ultrahead Ned Rig Kit

Cotton Cordell Wally Diver Walleye Crankbait

Gary Yamamoto Senko Worm

Johnson Silver Minnow Weedless Spoon

Zoom Bait Brush Hog Soft Plastic Bait

Soft Plastic Bass Fishing Lure Assortment — Senko Worms, Creature Baits & Swimbaits, 50-Piece Kit

Heavy-Duty Fishing Tackle Bag with 3 Trays — Waterproof Saltwater Lure Storage Organizer

Waterproof Fishing Tackle Backpack with Rod Holder - 4 Tray Lure Bag for Saltwater & Freshwater

6'6" 3000 Medium Action Telescopic Spinning Combo with Lures

20-Piece Wire Leader Hook Rigs with Baitholder Fishing Hook and Nylon Coated Fishing Wire Leader

8-Foot Fly Fishing Combo Set with Carrying Bag
Filters
Guided Buying Path
Build your kit from the essentials first
Start with water purification, first aid, bug out bags, and emergency food to cover the core pieces of a dependable readiness setup.
Cover water first
Water access is the single highest-leverage prep. Gravity filter for camp, squeeze filter for carry, purification tablets as backup.
Shop Water Purification →Add a carry platform
A proper pack keeps the kit organized and deployable. Choose based on duration - 24-hour, 72-hour, or extended retreat.
Shop Bug Out Bags →Build the tool layer
A quality multi-tool and fixed blade cover repairs, food prep, and first aid tasks across every scenario.
Shop Multi-Tools →Mission Kit Paths
Build faster with mission-ready paths
72-Hour Readiness Kit Path
Start with water, first aid, food, and a carry platform - core readiness covered in the right order.
Build Readiness Path →Backcountry Filtration Kit Path
From primary filtration into gravity support, bottle carry, and backup treatment for camp and trail.
Build Water System →Common Questions
Frequently asked
What should I buy first for a preparedness kit?
Start with water purification - it's the highest-leverage item. A quality squeeze filter or gravity system covers most scenarios. From there, add a first aid kit, emergency food, and a carry platform.
How much water do I need to store for a 72-hour kit?
Plan for at least one gallon per person per day for drinking and basic sanitation. If space allows, store more and pair it with a reliable filter or purifier for backup.
What is the difference between a filter and a purifier?
Filters remove sediment and many microorganisms, while purifiers are designed to handle a broader range of biological threats. The right choice depends on how and where you expect to use it.
Full Catalog Available
Ready-made survival kit paths
Skip the guesswork - browse pre-built kit sequences organized by mission.



