Starbucks VIA Instant Coffee

Starbucks VIA Instant Coffee Pike Place delivers the signature medium-roast Pike Place blend in a micro-ground packet that dissolves completely in 30 seconds — real Starbucks quality coffee in the backcountry, hunting camp, or any situation where brewing equipment isn't available.

Starbucks VIA Instant Coffee Pike Place 12-Count for Camp and Backcountry Use

The VIA micro-ground technology produces a noticeably better cup than conventional freeze-dried instant coffee — the result of combining soluble coffee extract with actual micro-ground roasted beans that carry the full flavor compounds stripped from pure instant processing. Each packet weighs under a gram and dissolves in any temperature water from lukewarm to boiling, making it functional with a Jetboil, canister stove, or the lukewarm water left in a hydration reservoir after a warm day on trail. Twelve packets cover a 6-day backpacking trip at two cups per day without requiring extra stove fuel for a dedicated brewing session.

• VIA micro-ground technology — significantly better cup quality than standard instant coffee
• Dissolves in 30 seconds in hot or cold water — works with any water temperature in the field
• Under 1 gram per packet — adds virtually no weight to a backpacking or hunting kit
• 12-count box covers 6 days at 2 cups daily without resupply or brewing hardware
• Pike Place medium roast — consistent Starbucks flavor profile in remote locations

At $32.99 for 12 packets, VIA is the premium instant coffee option for outdoor users who maintain coffee quality standards even in the field. The per-cup cost is justified for anyone who's accepted mediocre instant coffee as the price of backcountry travel and is ready to upgrade.